Top 18 Tools for Small Businesses

The tools below are in no particular order, we recommend all of them and strongly believe they can help you run a successful small business.

Best Small Business Tools

Bablic  :  Bablic is actually an awesome tool, it lets you translate your website with just one line of code. It basically is making localization accessible to small businesses. 

Pixlr :  online image editing Tool

IconFinder :  It helps you find the perfect icons for your website, app or marketing material Tool

HelloBar : For show off the promotion

Trello : A tool that lets you and your team stay on top of what needs to be done and when it needs to be done.

Mixpanel : Mixpanel helps you make sense of all the numbers you see in Analytics which could be quite overwhelming.

BuzzSumo :  BuzzSumo helps you find out which content you post/share/write is performing best. 

Piktochart : infographics creation tool

Zendesk : tool for keeping track of customer inquiries as well as support tickets. 

SpyFu : SpyFu basically helps you with your keyword research. You just punch in a competitor’s URL and SpyFu will pull up their organic keywords, paid keywords, ads, competitors and more.

Lander : Amazing tool that lets you create landing pages on the fly. 

Browserstack : Helps your business avoid getting emails saying “the sign up button doesn’t work” or “I can’t seem to enter my zipcode on your billing page”.

Mailchimp : Email Marketing Tool

It’s on you to let us know, leave a comment with your favorite small business tool and who knows, we just might start using it thanks to you!

Source : https://blog.bablic.com/top-18-tools-for-small-businesses/

30 Tips to Optimize Your Landing Page

Landing pages can help generate qualified leads and increase your sales and business goals while lowering your advertising/marketing costs.

The easier you make it for your visitors to see who you are, what you’re offering, the value you provide and what you’re asking in return, the more likely that person is going to convert.

Here are 30 tips you should immediately use to make the copy, design, layout and ease-of-use of your landing page more effective today.

·         Easy To Navigate

·         Bullet Points

·         Clear And Concise Headlines

·         Whitespace

·         Images

·         Complementary (And Contrasting) Colours

·         5 Second Rule

·         Impeccable Grammar

·         Call To Action

·         Buttons & Call To Actions Should Stand Out

·         Keep It Above The Fold

·         Competitive Advantage

·         Sense Of Urgency

·         Know Your Offer

·         Know Your Customer

·         Taking Advantage Of Trust Indicators

·         Always Be Testing

·         Contact Information

·         Don’t Oversell

·         Use Oversized Buttons

·         Don’t Repeat Errors Of The Past

·         Colors

·         Go Easy On The Links

·         Show A Face

·         Speak To Your Customer

·         Use Customer Testimonials

·         Use Images And Videos That Relate To Copy

·         Use Keywords In Your Page Title

·         Include Social Sharing Buttons

·         Know your competition

Source: https://blog.bablic.com/30-tips-to-optimize-your-landing-page/